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Job Title


Manager, National Trade Marketing - Busch & Natural Light


Company : MSCCN


Location : New York City, NY


Created : 2026-04-04


Job Type : Full Time


Job Description

Dreaming big is in our DNA. Itu2019s who we are as a company. Itu2019s our culture. Itu2019s our heritage. And more than ever, itu2019s our future. A future where weu2019re always looking forward. Always serving up new ways to meet lifeu2019s moments. A future where we keep dreaming bigger. We look for people with passion, talent, and curiosity, and provide them with the teammates, resources and opportunities to unleash their full potential. The power we create together u2013 when we combine your strengths with ours u2013 is unstoppable. Are you ready to join a team that dreams as big as you do? SALARY : $125,600-$149,150, bonus and long-term incentive eligible COMPANY: Michelob ULTRA. Cutwater Spirits. Budweiser. Kona Brewing Co. Stella Artois. Bud Light. Thatu2019s right, over 100 of Americau2019s most loved brands, to be exact. But thereu2019s so much more to us than our top-notch portfolio of beers, seltzers, and more. We are powered by a 19,000-strong team that shares our passion to create a future with more cheers. We look for people with talent, curiosity, and commitment and provide the teammates, resources and opportunities to unleash their full potential. The power we create together u2013 when we combine your strengths with ours u2013 is unstoppable. Are you ready to join a team that dreams as big as you do? ROLE SUMMARY: We are looking for a Trade Marketing Manager focused on the Busch and Natural Light families. This role will own the development of below the line programming, POS / POCM, merch, novelties, wearables and communications for some of the most iconic brands in the Anheuser-Busch portfolio. JOB RESPONSIBILITIES: + Own National Trade Marketing Strategy across Busch Light and Natural Light, by bringing insights, sales and marketing knowledge to below the line program development + Provide consumer and shopper connected solutions based on Shopper Occasions & Insights to drive Brand performance across all Channels + Build impactful programs and execution toolkits to support key selling moments + Lead Below the Line (BTL) Briefs with our Agency Partners + Own the execution of all branded content at the shopper level by collaborating closely with our Shopper team and national retail/regional sales teams + Own retail hook/tactic development and execution + Form and maintain ongoing touchpoints between cross functional sales and marketing teams both nationally and regionally to make sure our programs work for all key markets/retailers and our sales teams are aware of our priorities and trade programs + Adhere to all deadlines, specifically the trade asset Buying Window Calendar Timeframe as outlined + Continually research new and innovative ways to communicating our messaging with shoppers at retail by testing assets with insights partner to ensure benchmarks are being exceeded for shoppers + Lead Program Performance expectations and execution at retail and provide insights to improve both current and future programs u2013 report back to brand team on routine basis + Analyze return on investment (ROI) and trade asset sales + minimal travel + 5 days in office JOB QUALIFICATIONS: u00b7 Bacheloru2019s degree preferred u00b7 5+ years of Consumer Packaged Goods (CPG) sales or marketing experience - alcohol industry preferred u00b7 Strong experience in analyzing information and making insightful recommendations u00b7 Highly organized with ability to handle priorities and coordinate multiple projects u00b7 Effective presentation and communication skills with experience presenting to key partners WHY ANHEUSER-BUSCH: At Anheuser-Busch, our purpose is to create a future with more cheers. For more than 165 years as a leading American manufacturer, Anheuser-Busch has delivered a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. As the nationu2019s top brewer, one of the fastest growing spirits companies, and an insurgent force in energy drinks, we drive economic prosperity nationwide through investments in our people, facilities, and communities. We are the only alcohol company that invests in the U.S. at this scale. BENEFITS: u00b7 Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending Accounts u00b7 Life Insurance and Disability Income Protection u00b7 Generous Parental Leave and FMLA policies u00b7 401(k) Retirement Savings options with a company matching contribution u00b7 Chance to work in a fast-paced environment among a company of owners u00b7 Free Beer WHY ANHEUSER-BUSCH: Anheuser-Busch is here for the times that matter. The moments where we celebrate, defy challenges, dream of the brighter future we are building todayu2013 and all the moments in between. We are a company that brings people together for richer conversations, sweeter celebrations and stronger communities. As the leading global brewer, Anheuser-Busch InBev is committed to finding innovative ways to continually improve. It's this kind of thinking that creates a unique work environment by rewarding talent and encouraging forward thinking. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status or any other characteristic protected by applicable law. REQUIRE ADDITIONAL ASSISTANCE? Anheuser-Busch is committed to working with and providing reasonable accommodation to individuals with physical and mental disabilities. If you are a qualified individual with a disability, or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access the Anheuser-Busch Careers website as a result of your disability. We will make a determination on your request for reasonable accommodation on a case-by-case basis. If you need an accommodation or assistance in using the Anheuser-Busch Careers website, please email . _Disclaimer: Anheuser-Busch does not charge for any part of the hiring process. Additionally, the company will only share information via official channels including the company website and from Anheuser-Busch email accounts. If you have any questions or concerns, please email the Anheuser-Busch recruitment team at_ _ _._ CONTACT US () EQUAL OPPORTUNITY EMPLOYER PRIVACY POLICY ( TERMS AND CONDITIONS PAY TRANSPARENCY POLICY STATEMENT (