The OpportunityThe Firefly Content team is seeking a Senior Visual Designer to define visual systems across Firefly surfaces - one of Adobe's highest-priority product areas, where content plays a defining role in whether users feel confident, inspired, and empowered to create. Working closely with UX, product, marketing, and research, this role shapes the visual systems and standards that guide what gets built - producing work directly and creating the frameworks that enable scaled production downstream.What you'll do Define the visual language and design standards for content across Firefly surfaces Own art direction for in-product content, including onboarding flows, feature education, and contextual experiences for tools like Text to Image, Text to Video, and Firefly Boards. Collaborate with UX, product, marketing, and research to shape new content experiences from concept through handoff. Develop scalable content systems and guidelines that enable downstream contributors to produce on-brand content efficiently. Use Firefly as a primary production instrument, writing and refining prompts to explore and validate visual directions. Identify AI-powered tools and workflows that improve quality and velocity across the content pipeline. Direct motion, video, and production partners to ensure outputs meet the creative standard.What you'll bring 5+ years of visual design experience with leadership on complex, cross-functional projects and content systems A portfolio demonstrating advanced craft, visual storytelling, and experience on digital product surfaces Proven ability to define and scale design systems, visual frameworks, or content production workflows Experience collaborating with UX, product, and research to shape content strategy and experience design High proficiency in Adobe Creative Cloud Hands-on experience with generative AI tools, including writing and refining prompts Familiarity with prompt engineering practices and generative AI platforms beyond Adobe's ecosystem Experience developing scalable production pipelines or templated content systems. 5+ years of visual design experience with leadership on complex, cross-functional projects and content systems A portfolio demonstrating advanced craft, visual storytelling, and experience on digital product surfaces Proven ability to define and scale design systems, visual frameworks, or content production workflows Experience collaborating with UX, product, and research to shape content strategy and experience design High proficiency in Adobe Creative Cloud Hands-on experience with generative AI tools, including writing and refining prompts Familiarity with prompt engineering practices and generative AI platforms beyond Adobe's ecosystem Experience developing scalable production pipelines or templated content systems. About AdobeAdobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe's industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity. Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We're on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come from anywhere in the organization. The next big idea could be yours.Let's Adobe togetherAt Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture, focus on people, purpose and community, Adobe for
Job Title
Senior Visual Designer, Firefly